Terminology

Terminology is an asset that is often undervalued by organisations.

The specialist terms an organisation uses often define the company, their product, service or even a unique selling point. It's vital that all texts across all media for a particular client are absolutely consistent in order to ensure a consistent message is communicated to their audience. Even the most experienced translator is not going to be able to remember every individual client's approved specialist terms. This is where the use of  translation memory and terminology management software is a necessity for helping translators maintain consistency across all media for a particular client.Whenever Word Connection takes on a new client, we always recommend that a client-specific technical glossary, or "termbase", is created, to be always used and constantly added to whenever Word Connection translates a text for that client.